Can Your Business Be Found Online?
If you sell Products or Services, are a Local Business, an Entrepreneur, Celebrity, Expert or Coach, in fact, if you run any type of business… then you need to be found online!
WHY? Because that is where your customers hang out!
Traffic = Visitors = Customers
A website without traffic is a business without customers!
When Was The Last Time You ‘Googled’ Something?
With over 40,000 Google Search Queries Per Second…
People still ‘Google’ everyday to find information, products and services!
If you are not ‘Googlised’ then you are missing out on a massive source of customers!
Some experts who specialise only in ‘paid advertising products’, say that SEO is dead!
Ironically, however a lot of them use both paid & organic strategies in their own businesses.
Even Google and Facebook use ‘Organic Strategies’ to attract users to their ‘Free’ platforms!
By providing a ‘free’ place to search for information (Google) or a community where users can interact (Facebook), they aim to provide a great user experience and keep users coming back… If they just showed ads and promoted their products, users wouldn’t keep returning!
Without users, businesses would not pay to advertise on the platforms.
Compare this concept to radio stations or free to air TV…
“if they don’t have listeners or viewers, they can’t sell advertising, they don’t make money!”
As a business would you pay to advertise, if no one is there to hear or see it?
SEO IS NOT DEAD .. IT’S JUST EVOLVED
Being Found Online is SO MUCH MORE than just coming up in Search Results!
Does it matter how many visitors come to your website?
How many Facebook likes you have?
How many Instagram followers you’ve got?
If none of them ever take any actions!
Find Out The Very Latest Ways to Build Your Online Exposure, Get More Targeted Traffic, Engage More Visitors, Convert More Leads AND Dominate Your Niche by a Website Optimisation Expert with over 16 years hands on experience!
Limited Spaces… Book Now!
Organic Traffic SEO, Social Media and Brand Optimising Workshop
12th & 13th August, Burleigh Gold Coast
In 2017 there is more competition for traffic than ever and it is only going to get worse!
With over 3 billion Internet users and growing, getting your business found in an overloaded market place will need everything you’ve got to get your slice of an overcrowded information age.
According to Forbes – 543,000 new businesses are started every year!
…. As more businesses need to be found online for their businesses to survive – the competition for traffic rises.
…. As demand for traffic rises – so does the cost of advertising to get a slice of that traffic – the old ‘Supply and Demand’ law
Almost all sources of traffic are now more expensive than ever and,
In fact, over the last decade the average cost per click has more than quadrupled.
The higher the cost of advertising, the greater the expense of getting people to your website, the higher the costs are to acquire a new customer!
BUT … what if you knew what to do to attract free targeted traffic?
Learning how to structure your business correctly online can save you thousands of advertising dollars.
How would you like your business to have an unfair advantage over your competition?
Find Out The Very Latest Ways to Build Your Online Exposure, Get More Targeted Traffic, Engage More Visitors, Convert More Leads AND Dominate Your Niche by a Website Optimisation Expert with over 16 years hands on experience!
Limited Spaces… Book Now!
Organic Traffic SEO, Social Media and Brand Optimising Workshop
12th & 13th August, Burleigh Gold Coast
Sooo …. What is Organic Traffic?
Organic traffic refers to NON-PAID traffic, so includes FREE traffic from:
SEO
Traffic from Search engines like Google, Bing and Yahoo….
Social Media
Social media sites like Twitter, Facebook, Instagram, Pinterest….
Brand Marketing
'Owning' your brand's search queries positions you as the expert!
Content Marketing
Structuring your content to educate, engage and convert visitors
Referral Marketing
Word of Mouth, Testimonials, Reviews, Joint Venture Partnerships (JVs)
Email Marketing
Building an Email Marketing list to market to new & exisitng clients
A well planned online strategy should incorporate organic and paid advertising and be used (but not relied on) to drive traffic BACK to your OWN website.
If one traffic driving strategy fails, then you just ‘plug in’ whatever is ‘working now!’
YOUR WEBSITE is the one thing that you own and can build into a tangible saleable asset.
Look at sites like Youtube, LinkedIn, Instagram, which are all worth Billions not because they were making make a heap of money, but because of the amount of traffic they generated.
Find out how to Get Your Biz Found Online at our Free 2day
Organic Traffic SEO, Social Media and Brand Optimising Workshop
12th & 13th August, Burleigh Gold Coast
Who Are We?
Kim Atkins
Organic Traffic SEO Expert, Social Media & Brand Optimiser, JP (Qual)
Over the last 17 years Kim has worked with thousands of businesses, helping them to increase their traffic, sales and conversions using Organic Traffic strategies. She’s been around since Google was just a baby and before Social Media was even a thing!
Things have changed a lot since she started marketing businesses online in 2000 but the fundamentals have remained the same…. You need to get your business in front of people who want your products and services!
When Kim started out, traffic driving strategies used were phone directories, newspapers, letterbox drops etc …
having a website was something you had cause ‘everyone else was getting one’
Now having an online strategy is a must if you want to survive!
An industrial chemist by trade, Kim Atkins then went on to become a computer and database programmer and a desk top publisher before transitioning online in 2000… yes, she admits she has always been a total computer geek, and loves it!
In 2008, she single-handedly built a Motorcycle Sales portal which ranked on a par with BikeSales.com.au (sister site to CarSales.com.au owned by Carsales.com Ltd, an ASX publicly listed company) and outranked both the next nearest competitors at the time, Trading Post and Ebay.
Kim Atkins says she is now fortunate to have a very successful business doing what she loves, helping businesses not only get found online but helping them also to dominate and succeed using her Organic Traffic Systems!
Darren Bartsch
Business and Custom Systems Development Consultant
Over the last 12 years Darren has worked with 100s of businesses, developing their strategies and implementing custom systems and processes that help them save time and money.
Starting out as a professional athlete in Adelaide, at the age of 21, Darren saw an opportunity to be one of the first franchisees in Australia with Jim’s Mowing.
Developing his business from the ground up taught Darren a great deal about the day to day running of a small business and he was able to sell the business just three years later for a very tidy profit.
Darren refined and replicated his process, building from scratch, growing and selling a number of businesses.
Getting your business setups right enables you to work ON your business instead of IN it!
If you are working in your business, You are still an employee!
In 2005, Darren began working with an international company handling their online business development, systems and processes.
The company had massive growth, over 20,000 customers and over 50,000 on their list in 11 months!
The Problem was, they had no systems to handle the influx of customers along with constantly having customer service issues, sometimes customers waiting as long as 2 weeks for service!
Working with growing staff and customers in multiple countries and time zones, Darren was able to implement systems to cut down support related enquiries by over 60%, Improve the customer response time to less than 24hrs which enabled the company to capably handle further growth.
Darren now specialises in custom database management & design, Web & software development, Ecommerce and video creation. He enjoys the challenge of getting creative to solve problems for businesses to get the best results.
Find out how to Get Your Biz Found Online at our Free 2day
Organic Traffic SEO, Social Media and Brand Optimising Workshop
12th & 13th August, Burleigh Gold Coast
What You Will Learn?
- What you need to do right now to ensure your website complies with major new updates!
- How SEO has changed and why the old methods don’t work?
- Why your website should be your biggest Asset?
- How to grow your online network and build it into a valuable, tangible, sellable asset
- How to build your brand and be the go-to person in your niche?
- How to structure your website to maximise 'free' traffic from search engines and social media
- Why traditional 'blogging' can do more harm than good?
- Why you need to be using and automating Social Media?
- Potent social media strategies to skyrocket your rankings and increase your engagement
- How to automate your online marketing so that you are working on your business, not in it!
- How to beat your competition with the latest organic traffic building techniques used to get top rankings
- Find out which methods, tools and techniques will work best to increase your online exposure
- How to get top rankings in Google (this is a powerful skill for any business owner or marketer)
- Fix common problems that result in ranking penalties
- How to 'safeguard' your business so that it is not affected by changing technology
- How to protect yourself from being slapped, hacked or copied which could potentially mean loosing your business overnight
- And much, much more…
Find out how to Get Your Biz Found Online at our Free 2day
Organic Traffic SEO, Social Media and Brand Optimising Workshop
12th & 13th August, Burleigh Gold Coast
See you there, Kim & Darren